Tips for selling your home ♡

 

My cute one bedroom garden cottage in Cape Town has finally listed!

Above are the pictures heading up the marketing by the two estate agents I have given the mandate to sell my apartment.  Which do you prefer or think is the more engaging?

 I plan to do a post comparing my pics to theirs as I believe the different ways we "see" a property are quite interesting.  As a buyer I know I like to see more than just a glamourised version of a property too.

Using the second listing pics, here are my tips for selling your home:

Tip 1:  Use 2 Agents

Although the internet encourages most buyers to look at Aggregate sites, having 2 agents gives you 2 perspectives and 2 different sets of potential leads if you select complimentary agents.  

  

Tip 2:  Have photographs taken at different times of day


These pics were taken in the morning, those from my previous post in the afternoon.  
Both show how light and bright my apartment is, but buyers seeing both listings will get a realistic impression of how the property feels to live in. 

 
 
Tip 3: Set the scene for prospective buyers

 

If your property is unoccupied or unfurnished, seriously consider bringing some items of furniture in to stage the space.  Not only does it give character to the listing and makes it more distinctive / memorable but it makes it easier for viewers to see the lifestyle the home affords. 

 
Tip 4: Have a cohesive vision for the presenting the property

Pare down or rearrange your home decor to present a cohesive look.  This doesn't mean rooms need to be decorated exactly the same, just that the general atmosphere should be consistent and appeal to the same type of buyer.  The use of colour, pattern and style needs to be complimentary and flow from one space into another.

I'm targetting first time buyers, young professionals or down-sizers looking for a lock-up and go so wanting to depict a fairly neutral but contemporary feel.  A mix of traditional but clean lines and fresh colours give a modern and broad appeal.

Here the bedroom is very simply depicted with monochrome items but with a bit of greenery which ties in to the fresh bathroom and more colourfully styled kitchen and open plan living area.


Tip 5:  Curb appeal counts

 

My particular unit only has one neighbour to the side and looks and feels like a stand-alone cottage as you don't have to walk past anyone else to get from your secure parking to the garden gate right next to your parking.

Sometimes there are limits to what you can influence.  My Mews apartment is the corner unitof an unassuming small security block of flats.  So from outside on the road this is all you see:

Similarly with complex living there are limits to how much planting, screening and privacy you can create within a small patio apartment.  So the best option is to present a neat and tidy green spot so that buyers can imagine having their coffee outside!


 

Tip 6:  Embrace Technology


 Use all the tools available to present your home, particularly during Covid where showing are somewhat difficult.  This agent has invested in 3D technology which allows prospective buyers to do detailed virtual tours, measure spaces and explore the floorplan of the apartment from the comfort of their home.

 I hope that you found these tips useful, with these examples from my current home which is on the market.   It's an ideal investment property, starter home, young professional pad or lock-up and go for a retiree.  Please contact me if you'd like more information. 

For more details on this listing, click on this link: 

https://www.property24.com/for-sale/kenilworth/cape-town/western-cape/8669/109924686

 I am also available for Home Staging Consults.   

I am happy to do virtual (or in-person visits in the Cape Town area).  You don't need to be moving or selling to refresh and revitalise how your home looks and feels.  Minimal cost is required as for the most part using what you have to best advantage is all that is required!

♡X♡X


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